Direct Mail Fundraising Trends for 2012

Any organization trying to make money in the last few year’s has had trouble reaching their goals. This is especially true for nonprofits – as people worry about their own financial stability, they’re more reluctant to give money to others.  Add to that consumers that want more from their spending, and you get fundraisers feeling the pressure to attract donations and yield good returns – often with fewer resources. Continue to full post…




Partnering for Direct Marketing Success

The most successful direct marketing professionals we work with are open-minded and results-oriented. These folks know very well what they are doing, but continue to seek guidance. As professionals who are always learning, these marketers are able to tell us, “Here’s what’s working –or not – and here’s what I’m thinking. How can I do that?”
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